Marketing, Branding, Marketing Strategy, Branding Strategy, Brand Strategy Justine Spencer Marketing, Branding, Marketing Strategy, Branding Strategy, Brand Strategy Justine Spencer

Brand Loyalty vs. Cheap Dupes: Why the Trade War Changes Everything

As the US vs. China trade war reshapes global manufacturing, consumers are starting to question what they’re really paying for, and what brands really stand for. In a world flooded with cheaper dupes, branding is no longer optional, it’s the difference between loyalty and losing relevance.

Read More